Easily send conversions to Microsoft Ads
Converly automatically sends conversion events to Microsoft Ads when visitors complete forms, book meetings or start a chat, so your Bing campaigns can lower your cost per lead and scale what's working on an often-overlooked search channel.
Works with your forms, scheduling tools and live chat platforms
Add the Converly code to your website
Add a small snippet of code to your website to allow Converly to listen for form submissions, chat conversations & meeting bookings
Build your Conversion Flow
Use our drag-and-drop builder to create your conversion workflow and trigger conversions in Microsoft Ads.
Add multiple destinations
Send conversions to multiple destinations whenever someone converts on your site
Setup conditional logic
Build logic to send different conversions based on which form, booking or chat triggered them
Send a conversion value
Send a fixed value, or pull the actual amount someone paid from the form or booking
See conversions in Microsoft Ads
Watch conversion events flow directly into Microsoft Ads. Your campaigns can now use accurate conversion data to optimise bidding and lower your cost per lead across the Microsoft Search Network.
Sends conversions server-side
Converly uses server-side tracking to send conversions directly to Microsoft Ads, bypassing ad blockers and browser restrictions and giving you more accurate conversion data.
- Increase in conversions
- 30%
- Lower cost per conversion
- 20%
Source: Funnel
Source: Funnel
Know every conversion landed
Check the log to see exactly what was sent and where, or let email alerts tell you when something needs attention.
See the data Converly captured for each conversion and whether it was delivered to every destination, so you always know tracking fired.
Get an email on every conversion, or only when one fails, so your tracking never breaks silently.
Works with your tools
Converly can send conversion events to Microsoft Ads from any form builder, scheduling tool or live chat platform
“Converly is the easiest way to set up conversion tracking in Google Ads & Google Analytics. You can set it up in minutes without any coding or complicated configuration steps”
Pat Barclay
Marketing Manager, Google Australia